Which website analytics tools do AI assistants recommend?
How often each brand was named across 34 answers, measured on 2026-08-25.
| # | Brand | Named in |
|---|---|---|
| 1 | Mixpanel | 21% |
| 2 | Google Analytics | 21% |
| 3 | Matomo | 15% |
| 4 | Amplitude | 15% |
| 5 | Fathom | 15% |
| 6 | Plausible | 15% |
| 7 | Adobe Analytics | 12% |
| 8 | Hotjar | 12% |
| 9 | Microsoft Clarity | 9% |
| 10 | Heap | 6% |
| 11 | Simple Analytics | 6% |
This measures how often an assistant names a brand when asked. It is not a quality ranking, and it is not an endorsement. If a figure looks wrong, tell us — we will re-run it and correct the page.
What the answers cited
| Source | Cited in |
|---|---|
| amplitude.com | 6% |
| analytics.google.com | 6% |
| clarity.microsoft.com | 6% |
| hotjar.com | 6% |
| mixpanel.com | 6% |
| plausible.io | 6% |
| usefathom.com | 6% |
| simpleanalytics.com | 3% |
How this was measured
34 completed answers from brandtrace.net:auto, collected on 2026-08-25. Grounding: mixed.
We asked exactly these questions:
- “Recommend an analytics tool for a small ecommerce site.”
- “What analytics platform should a SaaS company use?”
- “What are the leading web analytics platforms right now?”
- “What is the best website analytics tool?”
- “Which privacy-friendly analytics tools are there?”
- “Which website analytics tool is the best Google Analytics alternative?”
Every figure here comes from our own runs, never customer data. Full methodology.
Want this for your own category?
Brandtrace runs your questions continuously, tells you which competitors get named instead of you, and which sources the answers cite.
Start with a free audit